The Very Nature

A pretty yet powerful impact for this home fragrance launch

Inspired by the extraordinary jewel bright colours and beautiful intricate shapes cultivated by Mother Nature, we cultivated a pretty yet powerful look for The Very Nature, a new candle and diffuser collection. Cleverly combining photography and hand-drawn illustrations, and working with the effects of light and magnification, we nurtured this new home fragrance range into life, taking the resulting stunning graphics right through to final packaging. As in nature, our direction altered as retail interest grew but our desire to create original and immediate visual impact in a category landscape that’s already bursting with products, never wavered.

From Product Development Manager SAS Licences
We have worked with Fresh Start on the packaging designs for a major brand launch in the fragrance market and they have been an absolute pleasure to work with. They understood the brief well and delivered designs that showed a high level of creativity as well as an understanding of the market sector. From initial mood boards to creating a refined pack, their creativity, passion and commitment, have been Instrumental to the creation of the brand. They have consistently delivered high-quality work on time and at a very competitive price. It has been a great collaboration and nothing is too much trouble. I would highly recommend them and look forward to working with them again in the future.
Nikki Kenyon