Temple Spa

A fresh look at packaging for this exclusive lifestyle brand.

A creative new look at packaging was required for this exclusive luxury lifestyle brand that seeks to beautifully fuse product, philosophy and spa.
We infused the Temple Spa range with bold new colourways for effective category segmentation and shelf impact. Chic new fonts and design devices improved range navigation for the consumer. Now in ten countries, Temple Spa products can be found in spas, boutique and 5-star hotels, on-board luxury cruises and in first class cabins of international airlines.

Creative Process
How we created a new sanctuary
With performance-led formulations inside the bottle, we created a stand-out packaging solution by really getting under the skin of the brand’s philosophy and strong Mediterranean influences.  We took the very essence of the Mediterranean with all its warmth, colour, heritage, beautiful landscapes, and a seemingly perfect lifestyle which maintains a positive work-rest-play balance as our inspiration.
Then, through a range of creative concepts, mood boards, trend boards and detailed design work, we translated it into an extensive, well segmented product line-up that would appeal to the retail trade as well as discerning consumers. 
Let's Work Together!
From Temple Spa
Allison and Rob of Fresh Start Creative have been colleagues and freelance designers of mine for over 20 years of corporate life. They are two of the most committed, flexible and creative designers I know and it was my absolute pleasure to commission Fresh Start Creative to work on the refresh of Temple Spa secondary packaging. We needed a dynamic approach to move our visual presence up a gear, to improve brand recognition and shelf shout and replicate our Mediterranean DNA and passion – and that’s exactly what we got. They worked with us as an extension of our marketing team and understood the challenges of delivering a commercial design that excited. I would highly recommend Fresh Start Creative to anyone seeking excellence and a commitment to deliver something outstanding.
Mel Griffiths – Executive Director of Marketing