Hotel Chocolat

An appetising brand extension for this ethical chocolate company.

Taking the delectable company into a whole new sector, we bought the concept of Cocoa Juvenate to life for British chocolate revolutionaries Hotel Chocolat. The stunning new bath, body and home fragrance line was launched to support the brand’s new boutique hotel and spa set amid St Lucian cocoa groves. An elegant cocoa bean device and highly polished look and feel achieved a tasteful result, in keeping with brand heritage but designed to create desirability in a new marketplace. ‘Delectable’ and ‘scrumptious’ said Vogue.