An exquisite range extension for this luxurious Italian brand.
The world’s leading luxury linens and home furnishings company, Frette, wished to branch into home fragrance and chose us to design the primary and secondary packaging for the range. We really got into bed with the Frette brand to assist their launch into a market that they weren’t familiar with. Our designs impeccably echoed the brand’s renowned classic Italian sophisticated style and exquisite detailing, accentuating the indulgent, luxury appeal of the new products. They are sold online worldwide.